Cox Communications - High Speed Internet
To sell the excitement of high speed, we turned to a driving beat and racing metaphors in this hard-hitting, yet enjoyable to hear, 60-second spot. |
Cox Communications - Paquete Latino
You can’t beat a Latin beat to sell Spanish-language programming to the Hispanic market. Add in a convincing testimonial and a hard-hitting offer and you have a recipe as enticing as a sumptuous paella. |
Knology - Knoxville
When Knology entered the Knoxville market, we had a little fun with the similarities in names by again using zany spokesperson Thom Sharp. |
Knology - Come Home
Carrying over the Cole Porter song, “So Nice To Come Home To” from the TV spot, the radio spots featured a donut area that carried a retail offer to drive sales. |
Knology - Silent 'K' - Email
A follow-up spot in the Silent K campaign, again featuring actor Thom Sharp. This time we sold Knology products in a folksy and humorous manner. |
Cox Communications - Localism
To emphasize Cox Communications’ local market presence, we flew folksy spokesperson and former NBC correspondent Jack Perkins to Tyler, Texas for a series of homespun spots. |
Knology - Come Home to Knology
We featured product usage of all three Knology products by utilizing Cole Porter’s American classic, “So Nice To Come Home To” in this soft-sell, feel-good montage. |
Cox Communications - Digital Video Recorder
A quirky, computer animated spot for the Digital Video Recorder and how it ‘re-invents the way you watch TV.’ |
Time Warner - Gym
In our quest for a likeable spokesperson, we found a Chicago actor/comedian to sell the product attributes of Time Warner without sounding ‘selly’. Silly suited him better, actually. |
Knology - Makes Sense
One spot from the “Makes Sense” series, literally designed to get inside the heads of Knology’s customers with thought bubble icons and mnemonics. ‘Makes Sense’ made sales, too. |
Cox Communications - HSI Upgrade
A hard-hitting and persuasive plea to upgrade from dial-up. By using ‘real people’ in a familiar testimonial format wrapped around a 12-second price offer, consumer response was high speed as well. |
Cox Communications - Paquete Latino
When client Cox Communications wanted to sell their Spanish-language product to Hispanics, we gave the testimonial format a whole new voice. |
Knology - Connect
This campaign came in the aftermath of 9-11, when families were re-connecting during a time of national healing. This soft-spoken style served the client well. |
Cox Communications - HDTV Squirrel
For a humorous and memorable way of demonstrating the realism of High Definition TV, we weren’t above resorting to rodents (we mean the trained squirrels, not the film crew). |
Time Warner - Salon
Our ‘everyman’ spokesperson continued on his rounds of telling the world about Time Warner’s product attributes. Where he ended up in a beautiful place. |
Knology - Bundle
We wanted to demonstrate that building a bundle was as simple as child’s play, so we used – what else – children’s building blocks in this attention-getting stop-action sequence. |
Cox Communications - Cox Delivers More
Our client, Cox Middle America, wanted to customize the Cox corporate site with their special offers, so we created a simple spot with a simple message – go to coxdeliversmore.com. |
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A Worldwide Partners affiliate agency |
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